2013 Farm Aid Logo and Brand
This logo was used on all concert-related materials including print and venue advertising, TV promotional spots, concert stage graphics, event posters, and swag like t-shirts, totes and bandanas. The apple shape that is the focus represents the largest crop in New York, where that year’s event took place.
(pictured below: the logo as main background stage graphic, and how I applied the design in the event poster that was sold at the show, as well as in advertisements that ran on the screens between acts)
